Intent Data

Engage your best-fit prospects with Buyer Discovery

Request Consultation

Convert quality prospects into leads with Buyer Discovery

Buyer Discovery taps into Gartner Digital Markets’ unparalleled volume of more than 9 million monthly B2B software buyers to reveal companies visiting your product pages and accounts with high purchase intent in your category.

With intent data from the three most well-known software reviews sites — Capterra, GetApp and Software Advice — uncover triple the opportunities for your sales team. Reach the right accounts when they’re ready to buy, improve campaign conversion rates and empower teams to close more deals, faster.

What’s included:

  • Account-level identities and firmographic data for all visitors in your software categories
  • Daily export of buyer activity data; also available to sync into existing systems through API
  • Product Awareness, Buyer Engagement, and Purchase Intent scores to quickly segment and target the right accounts
  • Access to any of the following integrations: Salesforce, Hubspot, Linkedin Matched Audience, 6sense, and Snowflake.

We've had a positive experience with the Buyer Discovery LinkedIn integration so far. Within the first 6 weeks we significantly increased lead generation and reduced our cost per lead by roughly 45%.

Fernanda Sobreira

Sr. Manager of Demand Generation, ThinkData Works

Learn how Buyer Discovery can fuel your growth

Demand Generation

Access a personalized dataset of relevant, in-market companies that are researching your product, competitors, or software category. Prioritize the target accounts most likely to convert and close through ABM campaigns.

Business Development

Close more deals, faster, with serious buyers who are actively researching your solution now. Personalize pitches with detailed session information and better tailor outreach to your buyers’ interests.

Customer Success

Improve retention by identifying accounts at risk of moving to competing solutions and uncover cross-sell opportunities to grow existing relationships.

Request Consultation

What our clients say about us

We're seeing more meetings progress to opportunities than other intent sources we're using, which speaks to the quality of the data and accuracy of the predictive model.

Brent Ghione

Director of Sales Development, IntelAgree

Request a
consultation today

We value your privacy. By submitting this form, you agree we may use your information in accordance with the terms of the Gartner Digital Markets Privacy Policy.

Related Content

Whatfix Drives Growth With ABM and Gartner Digital Markets Intent Data

Whatfix Drives Growth With ABM and Gartner Digital Markets Intent Data

Read Now

2024 Tech Trends in Retail: Insights to Attract and Retain Software Buyers

2024 Tech Trends in Retail: Insights to Attract and Retain Software Buyers

Read Now

MRPeasy Gains Over 150 Testers

MRPeasy Gains Over 150 Testers

Read Now